Saltas, a brand synonymous with quality and trust, has always been committed to the top quality of salted products. Inspired by trust, we embarked on the path of redesign in order to further improve the brand and its offer. The logo has been modernized while retaining its distinctive typography, and the front of the packaging has been carefully refined to provide a cleaner and more sophisticated look. Gold elements visually create a strong impression. The redesign marks a new chapter for Saltas, and creates the foundations for establishing a communication platform. We reward our faithful and loyal consumers with an improved visual identity.
The redesign was done on the following products: salty sticks, peanut sticks, pretzels, spicy peanut sticks, and cheese & paprika. Also, 4 packs of peanut sticks were made in the spirit of fans on the occasion of the summer season and the European Football Championship.
A new SKU has been added to the Saltas brand, sticks with peanuts in XXXL packaging! Perfect for sharing with the whole team, without worrying about having enough for everyone.
